About Us

Art · Beauty · Joy
KIKO Milano is a brand born for self-expression.
We capture global trends and infuse them with our distinctive style, born from our Italian perspective, before sharing them with our audiences around the world.

We encourage people to appreciate what makes them unique and to use our products to feel joyful and confident, experimenting with colors, textures, and techniques to bring their individuality to life.

All our products are designed in Milan, and 99% are manufactured in Europe according to the highest quality standards.

This constant pursuit of excellence, combined with a wide range of 1,200 products in a rich variety of shades, makes us the leading beauty brand in Italy, with a prestigious reputation throughout Europe.

We embrace global trends and inspire them with our own style, inspired by our Italian heritage, before sharing it with our audiences throughout the world.

We encourage people to embrace what makes them unique and use our products to feel happy and confident, playing with colors, textures, and techniques to embrace their individuality.

All our products are designed in Milan, and 99% of them are manufactured in Europe according to the strictest quality standards.

This constant pursuit of excellence, combined with a wide range of 1,200 products in a vast array of colors, makes us the Italian beauty brand with a prestigious reputation throughout Europe.

We believe in the power of art, color, and craftsmanship to transform our customers' daily lives.
We are committed to spreading the art of Italian beauty worldwide by creating, designing, and innovating high-quality beauty products that help people express their personality.

This commitment extends to the retail experience, thanks to the expertise and passion of our highly trained beauty consultants, who offer personalized service that meets the specific needs of each customer.

KIKO is color
We offer our customers the world's widest range of colors in the beauty industry, encouraging them to experiment with products and shades that stimulate creativity, self-confidence, and self-expression.

To ensure we constantly push boundaries and remain inspired, we collaborate with global icons of fashion and art, sharing inspiration and adding our Italian touch to their collaborations.

KIKO cares about quality
At KIKO, your health and well-being are our top priority. We ensure that all our products are made with the highest standards of quality and safety, without compromise. This means we are fully committed to three key aspects:
We use only safe ingredients, strictly avoiding questionable or suspect raw materials; we avoid questionable substances such as preservatives, cyclic silicones, sulfates, parabens, microbeads, GMOs, potentially carcinogenic ingredients, and endocrine disruptors, among others;
We subject our products to rigorous clinical testing (over 20,000 in 2022);
We incorporate ingredients in the appropriate percentages to ensure optimal efficacy, thus ensuring their ability to nourish, act, and provide positive benefits to your skin.